Rugby union team selector Move the XV debate onto your own channels.
A fan team selector for rugby union. Fans name their starting XV from your squad, position by position, then share it to their own feeds, and every entry adds a contact you own.
Live in minutes, in four steps.
A typical campaign takes 20 to 40 minutes to build, from choosing a template to publishing, without developers or designers.
- Step 1
Pick the template
Start from this template. It's already built and proven with real clubs and brands.
- Step 2
Make it yours
Add your branding, content, prizes and entry form in the campaign builder.
- Step 3
Share it with fans
Publish it on your site or app, in a link in bio, an email or a QR code at the ground.
- Step 4
Own the data
Watch entries arrive live, then export them or sync them to your CRM.
What you get with this template.
- Own the selection debate. Bring the talk about who should start onto your own website, app or channels.
- A sponsor for selection week. Naming rights to the selection window put your sponsor in front of every fan who picks.
- Reach beyond your followers. Fans share their XV, so their friends come to pick their own.
- Celebrate your history. Mark an anniversary or a tour with a legends or all-time XV.
- A story to tell. Reveal the side your fans chose on social or at your awards night.
- Contacts you own. Every entry adds a consented fan to your database, ready for your next campaign.
See real examples from clubs and brands.
Built into every template.
- Your branding, colours and fonts
- Consent captured on every entry, GDPR compliant
- Synced to HubSpot, Salesforce, Braze, Klaviyo and more
- Runs on your site, your app, a link in bio or a QR code
- Live reporting while it runs
- In any of 16 languages
Just need one campaign for now?
Brief us on a single project and get a project price, based on your brief. When you're ready for more, a subscription is far more cost-effective.
Your questions, answered
What is a rugby union team selector?
A rugby union team selector is a pick your team competition where fans name their own starting XV from your squad, then enter to lock it in. Clubs and unions run one before big matches, tours and awards, and sponsors use it to own that moment. Every entry adds a consented fan to your database.
Can we run a legends or all-time XV?
A legends or all-time XV works as well as a current side, and it suits an anniversary or a tour. The Crusaders asked fans to select the backline for a Legends XV, marking 30 years of the club. Fans get a reason to talk about their favourite players, and you get to know who they are.
Can our sponsor put its name on it?
A sponsor can take naming rights to the selection window, with its brand on the team selector and its prize for entrants. NSW Rugby League ran its State of Origin team selector with sponsor GIO. Each campaign reports impressions, unique users, sponsor clicks and completion rates you can share with your sponsor.
How long does it take to set up?
Setting up a team selector mostly means loading your squad. A typical campaign takes 20 to 40 minutes to build from a template, depending on how much content you add, and most go live in under an hour. You build it in your brand without developers or designers, and Copilot gives you people from our team when you're short on time.
Where does the entry data go?
Team selector data is captured with consent on every entry and goes straight into your CRM or marketing tools through built-in integrations such as HubSpot, Salesforce, Klaviyo and Data Talks. Zapier and webhooks connect most other tools, and you can export it too. Campaignware is GDPR compliant and encrypts data in transit and at rest, so the contacts stay yours.
See it with your own campaign.
Book a demo. Bring your questions and leave with ideas for your next campaign.