Personality quizGive every customer a result.​ ​And a reason to buy.

A branded personality quiz that gives every entrant a result and a discount code to use on it. Run it as a Christmas gift finder or an always-on product finder, and every entry adds a contact you own.

St George Illawarra Dragons · Red V Membership Picker
St George Illawarra Dragons · Red V Membership Picker
How it works

Live in minutes,​ ​in four steps.

A typical campaign takes 20 to 40 minutes to build, from choosing a template to publishing, without developers or designers.

  1. Step 1

    Pick the template

    Start from this template. It's already built and proven with real clubs and brands.

  2. Step 2

    Make it yours

    Add your branding, content, prizes and entry form in the campaign builder.

  3. Step 3

    Share it with fans

    Publish it on your site or app, in a link in bio, an email or a QR code at the ground.

  4. Step 4

    Own the data

    Watch entries arrive live, then export them or sync them to your CRM.

What you get​ ​with this template.

  • A result for everyone. Every entrant gets a result written for them, with an image and a description, so nobody leaves empty-handed.
  • A product that fits. Each result recommends a product or range, with a button straight to your shop.
  • An offer to use it. Show a discount code on each result. For a unique, single-use code per person, send entrants from their result to a spin to win.
  • Ready for every season. Run it as a Christmas gift finder, then change the questions and results for the new year sales.
  • Follow-up that fits. Ask about preferences on the entry form, so your next email matches what each customer wants.
  • Contacts you own. Every entry adds a consented customer to your database.

See real examples​ ​from clubs and brands.

Browse the full Showcase

Built into​ ​every template.

  • Your branding, colours and fonts
  • Consent captured on every entry, GDPR compliant
  • Synced to HubSpot, Salesforce, Braze, Klaviyo and more
  • Runs on your site, your app, a link in bio or a QR code
  • Live reporting while it runs
  • In any of 16 languages

Just need one​ ​campaign for now?

Brief us on a single project and get a project price, based on your brief.​ ​When you're ready for more, a subscription is far more cost-effective.

Brief us on a project

Your questions,​ ​answered

What is a personality quiz?

A personality quiz is a short set of questions that matches each person to a result, such as a style, a type of gift or a product. Brands use a branded personality quiz to recommend products and share an offer, and every entry adds a consented contact to a database you own and can reach again.

Can each person get a unique, single-use discount code?

Each result can show its own discount code, so everyone who gets the same result sees the same code. For a unique, single-use code for every person, link each result to a spin to win. It gives each entrant their own code, with an expiry date, and shows which codes have been redeemed. For anything more, our Studio team can quote a custom build to your brief.

Can we run it as a Christmas gift finder?

A personality quiz makes a natural Christmas gift finder. Ask about the person your customer is buying for, such as their hobbies, style or budget, and make each result a gift recommendation with a link to buy. When Christmas is over, change the questions and results for the new year sales.

Can it recommend a membership or service, not just a product?

A personality quiz can recommend anything you sell. The St George Illawarra Dragons used one to help fans choose a Red V membership. Fans answered a few questions, got the membership that suited them, and left their details before following a link to buy.

How long does it take to set up?

A typical campaign takes 20 to 40 minutes to build from a template, depending on how much content you add, and most go live in under an hour. Most of the work is writing your questions and results. You build it in your brand without developers or designers, and Copilot gives you people from our team when you're short on time.

Where does the entry data go?

Personality quiz data is captured with consent on every entry and goes straight into your CRM or marketing tools through built-in integrations such as HubSpot, Salesforce, Klaviyo and Data Talks. Zapier and webhooks connect most other tools, and you can export it too. Campaignware is GDPR compliant and encrypts data in transit and at rest, so the contacts stay yours.

See it with​ ​your own campaign.

Book a demo. Bring your questions and leave with ideas for your next campaign.