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Customer Acquisition Tool for Betting

Transform your customer engagement, increase user acquisition and grow your marketing database.
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Since 2017, Campaignware has been helping bookmakers and wagering companies from around the world with user acquisition and customer engagement through gamification using our digital fan engagement, sponsor activation and data capture platform made for betting.

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It lets you to quickly and efficiently launch on-brand digital campaigns and in-venue activations such as;

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Predictors and sweepstakes

Giveaways

Fan votes

Match predictors

Squad selectors

Quizzes

Competitions

Tipping competitions

User generated content

and many more

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Trusted by the best in their field.

Trusted by the best in their field.

Key features.

Easy campaign creation
Embed anywhere
Analytics
GDPR friendly
Integrations
Multi language
Data encryption
Mobile first
Marketing features

Self service campaign creation.

Creation Suite enables you to create campaigns in minutes, through an intuitive step-by-step process.
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Embed Anywhere

Use iframe or Javascript to embed your content in to your website, App, or other digital products with a copy + paste. No complex integrations needed.

It's as simple asembedding a YouTube video.
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Analytics

  • See your Impressions, Engagements, Entries, Leads in real time.
  • Look at location and browsing data
  • Check live results.
  • Export your data in real time.
  • Use data feeds to relay data to big screens.
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GDPR friendly data capture

Campaignware has built in processes and features to help ensure your data capture and lead generation is GDPR compliant.
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Integrations

Connect into 2000 applications via Zapier andeben more via Webhooks.

Most common integrations include:

  • Mailchimp
  • Klaviyo
  • Salesforce
  • Microsoft Dynamics
  • Ticketmaster Archtics
  • AJO (Adobe Journey Optimiser)

and many more.

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Multi-language

Create your campaigns in 16 different languages to reach different markets.

These include:

  • Traditional Chinese
  • Hindi
  • Spanish
  • Japanese

and many more.

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Embed anywhere

Collected data is protected with 128-bit encryption at transit and rest, so you can rest assured that your audience's data is well protected.
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Mobile first

Campaigns are ready made to look great on mobile.
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Just add your own branding and go-live.
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Other features

Campaignware is packed with the features you need, including:

  • Brand and font customisations
  • Duplicate campaigns
  • Send follow up communications
  • Co-brand campaigns
  • Customise your data capture form
  • Multi-user access
  • Multi-account access

And much more.

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Customer engagement in betting has never been easier. Through the use of over 50 customisable no-code campaign templates you can create interactive campaigns, and dynamic content that helps build a new audience with betting adjacent content - all in one gamification platform.

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While you're engaging new and existing audiences, you can also capture valuable zero party data, and deep insights into their demographics, preferences and behaviour.

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Armed with more user data and insights you can craft targeted marketing strategies, deliver impactful campaigns, and foster stronger connections that amplify fan loyalty, ultimately translating into exponential growth on every front.

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Lots of templates to start from.

Create almost anything you can think of with Campaignware's pre-made templates, or custom services.
UGC Content WallUGC Content Wall
Integrate into your CRM and Marketing stack
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Form BuilderForm Builder
Integrate into your CRM and Marketing stack
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Emoji Satisfaction SurveyEmoji Satisfaction Survey
Integrate into your CRM and Marketing stack
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Discount Code ShareDiscount Code Share
Integrate into your CRM and Marketing stack
Get the demo
Gift GuideGift Guide
Integrate into your CRM and Marketing stack
Get the demo
Football (Soccer) Team PickerFootball (Soccer) Team Picker
Integrate into your CRM and Marketing stack
Get the demo
Digital Escape RoomDigital Escape Room
Integrate into your CRM and Marketing stack
Get the demo
Awards SubmissionAwards Submission
Integrate into your CRM and Marketing stack
Get the demo
Rugby Union Fans XV Team PickerRugby Union Fans XV Team Picker
Integrate into your CRM and Marketing stack
Get the demo
Course Finder Digital Escape RoomCourse Finder Digital Escape Room
Integrate into your CRM and Marketing stack
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Business Card DrawBusiness Card Draw
Integrate into your CRM and Marketing stack
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Tipping (Pick 'Em) Leaderboard ContestTipping (Pick 'Em) Leaderboard Contest
Integrate into your CRM and Marketing stack
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Travel SurveyTravel Survey
Integrate into your CRM and Marketing stack
Get the demo
Course Finder QuizCourse Finder Quiz
Integrate into your CRM and Marketing stack
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Prediction ContestPrediction Contest
Integrate into your CRM and Marketing stack
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Customer Feedback PollCustomer Feedback Poll
Integrate into your CRM and Marketing stack
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Predict the ScorePredict the Score
Integrate into your CRM and Marketing stack
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Photography Release FormPhotography Release Form
Integrate into your CRM and Marketing stack
Get the demo
Job Application FormJob Application Form
Integrate into your CRM and Marketing stack
Get the demo
Travel Agency - User Generated Content Holiday Photo CompetitionTravel Agency - User Generated Content Holiday Photo Competition
Integrate into your CRM and Marketing stack
Get the demo
Product FinderProduct Finder
Integrate into your CRM and Marketing stack
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Customer Survey FormCustomer Survey Form
Integrate into your CRM and Marketing stack
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Rugby League Team PickerRugby League Team Picker
Integrate into your CRM and Marketing stack
Get the demo
Net Promoter Score (NPS) Satisfaction SurveyNet Promoter Score (NPS) Satisfaction Survey
Integrate into your CRM and Marketing stack
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Post Sale QuizPost Sale Quiz
Integrate into your CRM and Marketing stack
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TriviaTrivia
Integrate into your CRM and Marketing stack
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Travel Destination Finder QuizTravel Destination Finder Quiz
Integrate into your CRM and Marketing stack
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Employee of the Month PollEmployee of the Month Poll
Integrate into your CRM and Marketing stack
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SweepstakesSweepstakes
Integrate into your CRM and Marketing stack
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Course Finder Quiz (multi-language)Course Finder Quiz (multi-language)
Integrate into your CRM and Marketing stack
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Receipt Upload CampaignReceipt Upload Campaign
Integrate into your CRM and Marketing stack
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Lead QualifierLead Qualifier
Integrate into your CRM and Marketing stack
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Viral CompetitionViral Competition
Integrate into your CRM and Marketing stack
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Message WallMessage Wall
Integrate into your CRM and Marketing stack
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Basketball Team PickerBasketball Team Picker
Integrate into your CRM and Marketing stack
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Voting and PollingVoting and Polling
Integrate into your CRM and Marketing stack
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Personality QuizPersonality Quiz
Integrate into your CRM and Marketing stack
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Spin-to-Win GiveawaySpin-to-Win Giveaway
Integrate into your CRM and Marketing stack
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Moment of the Month - Video VoteMoment of the Month - Video Vote
Integrate into your CRM and Marketing stack
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See More

Campaignware’s content creation platform is great for:

Creating new digital fan experiences

Building and enriching your fan database

Creating commercial assets for sponsors and partners

Engaging your audience with innovative, on-brand, dynamic content 

Simplifying your digital stack into just one platform

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Unbeatable customer service.

Get the best of a turnkey campaign creation platform and the experience of thousands of campaigns.

Unbeatable Support.

Get unrivalled support to bring your campaigns to life, or to discuss best practise to maxmise campaign performance.

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Our dedicated Customer Success team are ready to help you any time via:

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  • Live chat
  • Email support
  • Scheduled calls
  • Knowledge bases
  • Video walkthroughs
See Demo

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Average data capture conversion rate

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Average engagement rate

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Campaignware is the ultimate growth partner for betting brands.

With our platform, you can stay ahead of the competition by reaching customers across various channels, including web, mobile, email, and social media.

By leveraging automation and personalization, you can create seamless omni-channel experiences that drive customer acquisition, retention, and reactivation. Increase your brand visibility, enhance customer engagement, and fuel your betting brand's growth with Campaignware.

10 MINUTE CONTENT CREATION

Build interactive content without coding.

Simple guided interface
Customise your brand within our beautiful, pre-made content templates
Campaign creator CMS
Customise your brand within our beautiful, pre-made content templates
Responsive
Customise your brand within our beautiful, pre-made content templates
GDPR-first
Customise your brand within our beautiful, pre-made content templates
Campaign duplication
Customise your brand within our beautiful, pre-made content templates
Multi-brand promotion
Customise your brand within our beautiful, pre-made content templates
Custom lead questions
Customise your brand within our beautiful, pre-made content templates
Multiple question formats
Customise your brand within our beautiful, pre-made content templates
Multiple question formats
Customise your brand within our beautiful, pre-made content templates
Campaignware is built to enable businesses of all sizes to create their own digital campaigns, at a low cost, with no coding required.
Campaignware is built to enable businesses of all sizes to create their own digital campaigns, at a low cost, with no coding required.
Campaignware is built to enable businesses of all sizes to create their own digital campaigns, at a low cost, with no coding required.
Campaignware is built to enable businesses of all sizes to create their own digital campaigns, at a low cost, with no coding required.
Campaignware is built to enable businesses of all sizes to create their own digital campaigns, at a low cost, with no coding required.
Campaignware is built to enable businesses of all sizes to create their own digital campaigns, at a low cost, with no coding required.
Campaignware is built to enable businesses of all sizes to create their own digital campaigns, at a low cost, with no coding required.
Campaignware is built to enable businesses of all sizes to create their own digital campaigns, at a low cost, with no coding required.
Campaignware is built to enable businesses of all sizes to create their own digital campaigns, at a low cost, with no coding required.

Frequently Asked Questions

Can Campaignware help betting brands target specific customer segments?
Can Campaignware integrate with our existing betting platform or CRM?
How can Campaignware help improve customer loyalty for betting brands?
Does Campaignware provide analytics and reporting to measure campaign performance?
Can Campaignware help betting brands automate their marketing campaigns and partner activstions?
How can Campaignware help betting brands optimize their ROI?
Is Campaignware suitable for both established betting brands and new entrants?

How it works.

Pick a Template

Each template comes pre-design to convert, helping you grow your list effortlessly.

Customise

Add in your copy and brand in minutes. through our step by step process.

If you need help or deep customisations we can pitch in at any time through Custom Services.

Push to your audience

Drive traffic to your campaign through social channels, email marketing, QR codes, embeds and much more.

Integrate into your Stack

Connect to your marketing platform to complete the marketing journey.

Need something bespoke?

Leverage Custom Services to add new features, or whole new solutions to match your exact requirements

Create your Custom Solution.

Need something unique?

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Get the best of a turnkey campaign creation platform and bespoke services to match your brief exactly.

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We'll work with you to customise the platform to suit your needs:

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  • Add customised features
  • All new campaign templates, built to your specifications
  • Get a fully managed creation and management service through
'done for you' services
  • 'Agency only' features for Agencies or businesses that manage multiple clients
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Request more info?

Get a summary information pack on how Campaignware helps brands like yours better engage with your audience, activate your brand, capture zero-party data, and commercialise your fanbase.
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Words from our clients.

Ashley Evans

Hawthorn Football Club

I asked the team at Campaignware for advice and support on the best way to approach this campaign. They provided immediate guidance on which template to use, were able to check that we had set up the team correctly and were also able to test accordingly to ensure that nothing would go wrong once we went live to the public.

We launched only a few days ago and already we’ve seen incredible success in the amount of engagement and entries we have had.

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Ashley Evans
5.0 rating ★★★★★

Josh Atheron

Sponsorship Manager, Wests Tigers

“Wests Tigers have been using Campaignware and the platform has completely exceeded expectations. It’s allowed us to have a unique value proposition and has played a key role in creating new digital assets. 

‍We have already grown our database by 10,000+ new fans in a few weeks. We use Campaignware weekly and I highly recommend it to organisations where engagement and growing data is key.”

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Josh Atheron
5.0 rating ★★★★★

Neil O' Sullivan

Head of Branded Content, ViacomCBS

“We used Campaignware with a tier one client across both digital and TV, an unprecedented campaign for us as a publisher. The key objective was consumer engagement and that’s exactly what we got."

Neil O' Sullivan
5.0 rating ★★★★★

Ashley Evans

Hawthorn Football Club

I asked the team at Campaignware for advice and support on the best way to approach this campaign. They provided immediate guidance on which template to use, were able to check that we had set up the team correctly and were also able to test accordingly to ensure that nothing would go wrong once we went live to the public.

We launched only a few days ago and already we’ve seen incredible success in the amount of engagement and entries we have had.

‍

5.0 rating ★★★★★

Josh Atheron

Sponsorship Manager, Wests Tigers

“Wests Tigers have been using Campaignware and the platform has completely exceeded expectations. It’s allowed us to have a unique value proposition and has played a key role in creating new digital assets. 

‍We have already grown our database by 10,000+ new fans in a few weeks. We use Campaignware weekly and I highly recommend it to organisations where engagement and growing data is key.”

‍

5.0 rating ★★★★★

Neil O' Sullivan

Head of Branded Content, ViacomCBS

“We used Campaignware with a tier one client across both digital and TV, an unprecedented campaign for us as a publisher. The key objective was consumer engagement and that’s exactly what we got."

5.0 rating ★★★★★

Kris McFarlane

Media Director, Hilltop Media

Professional, Quick and user friendly, the results we get form the campaigns help shape the overall message for my clients, its a game changer for me and what we do.

5.0 rating ★★★★★

Andrew Walton

Digital Project Manager, Digital Sport and Recreation

The ease in setting up and promoting across platforms. The way entries were captured, managed and used for action internally. The price point. The positive feedback from the community in how we handled the campaign and awards.

5.0 rating ★★★★★

Marko Gluscevic

GM Commercial, Melbourne Victory

“We used Campaignware to secure a tier 1 partner for the season and as a tool to secure other partnerships. Campaignware made it very easy to create fully branded, working prototype campaigns which brands have loved and can easily see how the partnership will be executed.”

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Kris McFarlane

Media Director, Hilltop Media

Professional, Quick and user friendly, the results we get form the campaigns help shape the overall message for my clients, its a game changer for me and what we do.

5.0 rating ★★★★★

Andrew Walton

Digital Project Manager, Digital Sport and Recreation

The ease in setting up and promoting across platforms. The way entries were captured, managed and used for action internally. The price point. The positive feedback from the community in how we handled the campaign and awards.

5.0 rating ★★★★★

Marko Gluscevic

GM Commercial, Melbourne Victory

“We used Campaignware to secure a tier 1 partner for the season and as a tool to secure other partnerships. Campaignware made it very easy to create fully branded, working prototype campaigns which brands have loved and can easily see how the partnership will be executed.”

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