How To Shorten Hyperlinks

In the digital age, hyperlinks have become an essential part of our online communication. Whether you’re sharing a link on social media, in an email, or on a website, the length of the link can sometimes be a hindrance.

 Long links can look unprofessional, and they can also take up valuable characters in a tweet or email subject line. This is where URL shortening services like Campaign Link come in, offering a simple solution to streamline your links and improve user experience.

Campaign Link is a popular URL shortening service that allows you to transform long, unwieldy URLs into short, manageable links that are easy to share and remember. 

These services work by generating a shortened version of the original URL, which still redirects to the same page when clicked. In this article, we’ll explore the benefits of using a tool like Campaign Link and provide a step-by-step guide on how to shorten a hyperlink effectively.

Why Shorten Your Hyperlinks with Shortened URLs?

There are several key reasons why shortening your hyperlinks can be beneficial:

1. Improved Aesthetics: Short links are cleaner and more visually appealing, making your content look more professional.
2. Enhanced User Experience: Long URLs can be intimidating and difficult to read. Shortened links are easier to click on and remember.
3. Trackable: URL shortening services like Campaign Link provide analytics and insights on link clicks, enabling you to track the performance of your links.
4. Save Character Space: Especially important on platforms like Twitter or in SMS messages, where character limits apply.

Additionally, there are various aspects of how to shorten a URL, including the benefits for digital content optimization and digital marketing efforts. Using shortened urls also allows for better tracking statistics and enhances user experience by creating readable and memorable URLs.

How to Shorten a Hyperlink with URL Shortener

1. Create an Account: To begin using Campaign Link, you’ll need to create an account. Simply visit Campaign Link and sign up using your email address or social media account.
2. Paste Your Long URL: Once you’re logged in, you can start to shorten long links. Simply paste the long URL into the designated field on the Campaign Link dashboard.
3. Customize Your Link (Optional): Campaign Link allows you to create custom short links to make them more memorable. Creating a short URL offers better display and branding.
4. Share Your Shortened Link: After shortening the URL, Campaign Link will generate a new, shortened version of the link. When someone clicks on this shortened URL, the web server functions to redirect them to the originally requested web page. You can now copy and share this link across your online platforms, emails, or messages.
5. Analyze Link Performance: One of the key features of Campaign Link is its analytics dashboard. You can track the number of clicks, location of users, and other valuable insights to gauge the success of your links.
6. Create a QR Code from your Short Link: If you’re running an outdoor campaign, you can build a QR code in seconds right next to the short link,‍
7. Create a UTM Link: UTMs are to track specific traffic sources if you’re running ads or traffic through different multiple sources (such as Linkedin, Instagram, Email Marketing, PPC and more) Campaign Link takes the guesswork out of this process through pre-made templates of the most popular UTM sources. You can even make your own custom templates.

‍

Where can you share a Shortened Hyperlink?

A shortened url can then be shared across the internet including on Facebook, Instagram, X (formerly Twitter) and across your marketing campaigns.

Best Practices for Using a Shortened URL

• Use descriptive custom aliases to give users an idea of where the link will take them.
• Test the shortened URL before sharing to ensure it works correctly.
• Consider using a URL shortener for creating manageable links.
• Consider including a call-to-action along with the link to increase engagement.
• Utilize the 'Edit Hyperlink' feature to update or modify links as needed.

In conclusion, shortening hyperlinks with tools like Campaign Link can greatly enhance your online communication. By creating concise, user-friendly links, you can improve aesthetics, save characters, and track link performance. 

Different URL shorteners offer capabilities like link tracking and customization, which can be beneficial for brand consistency and analytics. Next time you’re sharing a lengthy URL, consider using a URL shortening service to streamline and optimize your online presence.

‍